Barbara Keddy

From: The Desk of Barbara E. Keddy

Today is

Dear Friend and Associate,

It's not your fault that you don't know how to effectively market your business. Why would you?

You're not an expert at internet marketing strategies, e-mail campaigns, newsletters, brochures & postcards, or direct response marketing techniques, are you?

Well I am. And I'm about to introduce you to a marketing technique that's cheaper than traditional advertising, and much more effective.

It's called direct response and it's the MOST cost-effective marketing method you can employ, whether you run an Internet or "brick and mortar" business.

"That's For Me!"
Is How Your Prospects Should Respond When They Read Your Website, Ad, or Brochure.

Once you see how direct response marketing works, you'll eliminate traditional, wasteful advertising.

Here's why.

Ads, sales letters, and web pages are like your salespeople in print. When they're compelling, they draw your prospects like powerful magnets to your business.

Direct response marketing is like broadcasting your sales message on the "WIIFM" - "What's In It For Me" - frequency. It's the "radio station" your prospects tune into!

Powerful, Direct Response Marketing

When your sales message is on "WIIFM," you're on your customers' frequency! They're attracted to your website, ad, brochure, or postcard, and they buy your product or service! It's all about finding the right wave length.

Most business people don't have the time, skills, or know how, to create and effectively write their own direct marketing pieces.

Even if you were great in English at school, writing to sell your product or service is very different than everyday writing. It's a highly specialized skill to write a website that results in someone contacting you for further information -- or better yet -- whipping out their credit card to buy your product or service.

Direct Response Is My Specialty

Direct response marketing is one of my specialties. With nearly 20-years experience in high-level marketing and sales, I have honed my direct response marketing skills to a fine edge.

So what does this mean for you? Whether your business is "bricks or clicks," I can deliver more customers and sales to you.

Be Great! Marketing Offers Comprehensive Marketing

  • Marketing Advice & Strategy

Knowing what to do, and what not to do, is important. Understanding the process of attracting prospects, and converting them into customers is essential if you're going to sell your product or service. You'll save money when you get good marketing advice and guidance and avoid costly mistakes from trial and error on your own.

  • Copywriting Services

Get websites, brochures, sales letters, press releases, printed newsletters and e-newsletters, autoresponder messages, trade show material, reports, radio and TV scripts, e-mail and direct mail campaigns THAT SELL!

  • Information Products

Do you want to make money on the Internet? Creating, packing and selling information products and services on the Internet is one of my specialties. Click here for more details.

  • Focus On Results Club

Get leading edge marketing advice and guidance from my popular "Focus On Results Club." I share incredibly valuable marketing tips and advice with clients you don't want to be without. If you enroll in the Focus On Results Club today, you'll get a $200 critique of your website, or one of your marketing pieces, FREE. Click here for details.

The fact is, Be Great! Marketing is focused on one thing and one thing only: increasing your bottom line!

There's no need to hire an ad agency and pay big agency fees. When you engage Be Great! Marketing, you get all of my considerable skills and then some, at a fraction of the cost of hiring an ad agency.

"As a professional web designer, I work with a lot of marketing people and copywriters. Barbara Keddy is one of the very best. I highly recommend Be Great! Marketing."
Frank Deardurff III, CEO,
Access Cafe Networks, Inc.
Terre Haute, IN.

"After 10 years at AOL, I can spot marketing people who really get Internet marketing. Barbara Keddy's expertise will take you to the top!"
Mary Foley, author of Bodacious! Career: Outrageous Success for Working Women
Reston, VA.

"I decided to engage Barbara Keddy and Be Great! Marketing to provide marketing support for my book. I'm amazed at her creativity, clarity, and the expanded vision she is giving to my project. She came up with numerous strategies, and provided me with a full action plan. I know her efforts will produce huge results."
Bonnie Ross-Parker, author of Walk In My Boots ~ The Joy Of Connecting
Atlanta, GA.

"Thanks for the excellent marketing project for Reston Painting. Creating the 'Seal of Excellence' was a stroke of genius. You did an outstanding job creating my two new brochures and updating my old website. I love our new look. Great work!"
Dave Hamilton, President, Reston Painting
Reston, VA

 

Clients Are Carefully Selected

I accept a limited number of new clients each month. This way, you get my personal attention and high performance marketing. I only accept clients who are a "good fit." By that I mean:

You want to benefit from the power of direct response marketing.

I am committed to putting prospects into your sales pipeline, converting them to clients, and putting money into your bank account as cost effectively as possible using direct response techniques, online and offline.

You know that marketing isn't magic.

It will take time to design and implement your marketing strategies and campaigns, and achieve maximum results. I will test and tweak your marketing to improve results, as all good marketers should do.

You have a "win-win" mindset.

I view a good working relationship as a mutual collaboration. My best clients listen to my advice and implement my marketing strategies.

You are ready to fund your marketing.

If you want more clients and more sales, you need marketing to make it happen. Be prepared to spend some money. Remember, the good news is that direct response marketing costs less and is more effective than wasteful image advertising.

"Try Before You Buy"

Ready to get started? Here's an offer you shouldn't refuse. I'm offering you a FREE, 30-minute marketing consultation with absolutely NO obligation, no commitments, and no expectations on my part. I'm making this offer to you because:

  • I can evaluate your marketing problem to see if my skills and talents are suited to your needs; and

  • You get to "meet me" before engaging my services.

So if you're curious about what I can do for you and would like to discuss your marketing needs without risk or obligation, then please click here for your 30-minute, no obligation, marketing consultation.

E-mail me or pick up the phone. You have nothing to lose and everything to gain.

Be Great In Your Business,

Barbara Keddy

Barbara Keddy
President
Be Great! Marketing, LLC
10107 Minburn St.
Great Falls , VA 22066
Phone: 703-759-7529
E-mail: bkeddy '@' begreatmarketing.com

P.S. I encourage you to invest 30 minutes of your time to discuss your marketing with me, with NO expectations on my part and NO obligation on your part. You have nothing to lose and everything to gain .

The road to your great business begins with your first step! Send an e-mail to bkeddy '@' begreatmarketing.com.

P.P.S. Make sure to read about my Focus On Results Club and get your FREE mini-course, "The Top 10 Strategies for Money Making Websites." You'll experience a dramatic improvement in your marketing performance.


Barbara Keddy - President
bkeddy '@' begreatmarketing.com
Be Great! Marketing LLC
10107 Minburn St.
Great Falls, VA 22066